ATTN: Independent Gym Owners

Do you want to build a GREAT gym?

We've run a great gym for 20 years and studied over 1600 gyms in detail.  We know that the business model used by the majority of
gyms is critically flawed. 
 It is a legacy system that has been handed down from Curves to Crossfit to F45, so that the people at the very top  make a ton of
money quickly. It was not designed  for the long-term success of the client, the coach, or you the gym owner.
 

WHAT IS A GREAT GYM?

1. Has a reputation in the community for excellence and a waiting list for new clients via referrals.

2. Has a respected team of full time career coaches, fully invested in and compensated for retaining existing clients and finding new ones.

3. Has an ownership and leadership group that has built a legacy  and is known for integrity and commitment to the welfare of its clients and employees. 

OUR PROMISE

To design and implement a solution for gym owners that ensures your long term success.

1

Retain 80%+ of your clients yearafter year and develop a waiting list based on reputation and referrals.

2

Build a team of professional career coaches who earn $80,000+ per year and never leave your business.

3

Earn 20%+ profit, build a valuable business asset and a long term legacy of excellence in the fitness industry.

HOW WE GET THE RESULTS WE PROMISE

We follow a progressive problem solving model where we meet you where you are at and tackle the problems in your business one at a time to get you the results
you need.

We use a custom built solution that combines 1-on-1 business consulting, online tools and online learning modules.

It all starts with an in-depth Audit

We meet with you several times and go through every facet of your business including:

client-intake

Client Development Process

program

Coach Development Process

compensation

Coach Compensation
Plan

talent-analysis

Talent Analysis

income

Income & Expenses

barriers

Branding & Messaging

systems

Programming

opportunities

Career Opportunities

member

Membership

The Audit produces a report that details a custom solution for
your business. We proceed with a monthly optimal transistion plan designed to get you the results you need at a price you can afford. 

Here is what you get from an Audit:

FIRST STEP:

Watch the Mini-Training

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SECOND STEP:

Book a Call

WHAT WILL HAPPEN ON THE CALL

  1. We will ask questions and explore your current situation.
  2. Define your goals.
  3. Explore the obstacles in the way of those goals.
  4. Answer any questions or concerns you may have.
  5. Make a decision on proceeding with the business audit.

Testimonials

Nick Penizotto

Crossfit 561 in Lake Worth, Florida

Nick implemented the Madlab framework and increased his average client value from $97 to $278!

Sara Corrigal

Southwest Strength in Melita, Manitoba

Sara went through the program and now has 4 full time coaches in a town of only 1100 people!

Chris Auster

3rd Coast Movement in Bridge City TX

Chris dug into the program and had his best year ever in 2020 when he hit 20k gross revenue per month! This meant he could finally purchase a bigger facility and profit between $500 and $2500 consistently each month!

Ashleigh Gass

MOVE GST, Clearwater, Florida

Ashleigh started the program with low 6-figure annual revenue and 4 years later she is approaching 7-figure annual revenue with 6 coaches who have doubled or tripled their take-home pay!

GET STARTED.

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