A GREAT GYM STARTS WITH YOU
A 12-month program designed to help you increase revenue, develop your intake process, mentor your coaches and retain more clients.
WHY DID YOU WANT TO OPEN A GYM?
When we ask gym owners why they opened a gym, they often say they wanted to share their love of fitness and really help people.
However, once the doors open and the initial buzz wears off, the realities of owning a gym hit hard, and so does the burnout. We faced the same challenges when we opened our gym, Madlab School of Fitness, in 2024 (20 years ago). Coaches and clients came and went, unexpected expenses plagued us, and we were in desperate need of a real vacation.
There had to be a better way.
We flipped our business model on its head and focused on providing a professional experience to our members that made us an integral part of their lives. The result was long-term clients, coaches, and profitability that allowed us to have a life outside of our business.
We want this for all gym owners, which is why we formed Madlab Business and created the Owner Development Program.
WHAT'S INVOLVED
The Owner Development Program combines our proven Madlab Business Model with custom-built solutions to address your business's challenges.
The program includes:
- An in-depth audit that digs into every facet of your business, from client onboarding to coach compensation to income and expenses and more.
- Support and guidance through 1:1 business consulting with a Madlab Business advisor
- Online tools and learning modules that teach you the fundamentals of running a self-sufficient and profitable gym.
"Working with Madlab has allowed us to build a business that runs itself, and I now have a sellable asset."
– Sarah Heringer, Findlay Fitness – Cincinnati
THE NINE LAWS WE LIVE BY
This guide shares the key principles for running a successful gym, and it's all yours for free.
LET'S START
Book a free discovery call to talk directly with a Madlab Business advisor about how we can help you build a great gym.
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